Kenya new car sales plunge 15 per cent in 2023 as new taxes and weaker currency bite

Kenya new car sales plunge 15 per cent in 2023 as new taxes and weaker currency bite

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The number of new vehicles sold in Kenya dropped 15 per cent in 2023, data from an industry association shows, as new taxes and a weaker currency led to depressed demand.

Although the East African nation’s car market is dominated by used imports from Japan, it has been attracting investments from global car makers such as Volkswagen in recent years, buoyed by the government’s attempts to boost local assembly of vehicles.

Individuals and businesses bought 11,370 units last year, the Kenya Motor Industry Association said in data released on Friday, down from 13,352 units sold in 2022.

The sales were affected by drought locally in the first quarter, which cut demand from farmers, and supply chain disruptions internationally due to a global shortage of semiconductors, said Isuzu East Africa, a leading car dealer.

The business was then hit by political protests in the second quarter, and new taxes that were introduced by the government in July, Isuzu said.

“High inflation and the depreciating shilling affected the prices of products and increased production costs,” the company said.

  • A Reuters report
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